IXI

Twitter has been paid by Google and Microsoft for the privelege of crawling its site. That is a first incidense of such transaction ever recorded. Does this mean that if your content is great and is of interest to the search hungry visitors that you can charge a search engine for it??? Perhaps we are entering a new stage of web evolution where knowledge holders will ask for $ every time you want to find something. If it costs for the search engine to have access to this information (which is free on the actual site) than they need to pass this cost somewhere and the bacis consumer always ends up paying for it. This particular case is very interesting on many levels:
1. Does this mean that tweeter (paid search inclusion) will be classified as premium content and will bypass all the normal hurdles like page rank and backlinks to be rated highly in the search results?
2. Will the websites be able to have the content blocked on their site from “free crawling” and be entered into the search as “premium partners”?
3. What happens to free information online?
4. Will there be exclusive areas where a search engine specializes - social sites, medical, consumer - depending on which content they are purchasing?

There will be a lot of discussions on what this deal means to the whole industry and how it will affect the Search Engine Optimization for the little company. We all will have to keep a close eye on what comes out of this transaction.

Wizards of Oz tour luncheon at Sydney Hilton hotel was a great success. Packed full of useful information on how and what in the world of business and coupled with a great cause - raising funds for Kidney Health Australia this event was heard far and wide. Tons of positive comments from participants is a sure invitation that the information was not just useful but practical and relevant.
“Great motivation to get off the chair and do something positive for the business!”
“What a delivery!!! Give me more anytime!!!”
and a lot more
look out for Wizards of OZ tour near you.